Company News, Marketing News

SoftSheen-Carson Debuts Magic Shave Campaign

New products launch along with summer movie.

SoftSheen-Carson Laboratories Magic Shave celebrated its new Bump Rescue Skincare Line through its Magic Shave Approved campaign and partnership with Sony Pictures' “Think Like a Man Too” in theaters today. As part of the campaign, an advanced pre-screening of Think Like a Man Too was sponsored by Magic Shave, the movie's official US men's grooming promotional partner, at Show Place Icon 15 in Chicago with cast appearances by Kevin Hart, Regina Hall and Terrence J. A...

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